Conspiracy of silence?
Interesting to note how little coverage was given by the media to FOREST’s latest opinion poll, conducted by Populus, the well-respected pollsters who clients include The Times newspaper.
The poll, the first to ask the public what they think of the Government’s plan to ban smoking in all public places in England except private clubs and pubs that don’t serve food, found that 45% think the proposal “goes far enough”, 31% think the proposal “goes too far”, and only 22% think the plan “does not go far enough”. In other words, only one in five support a total ban on smoking in all pubs and clubs.
FOREST published the results on Monday 28 December, one day before the House of Commons was to debate the new Health Bill (aka the smoking bill). Now, you might think that newspapers – especially those like The Times, Daily Telegraph and Independent who oppose a total ban – might find the results worthy of at least a paragraph or two.
Not a bit of it. The only media outlet that mentioned the poll at all was BBC News Online and that was only a small throwaway paragraph at the bottom of a much longer story about anti-smoing campaigners stepping up the pressure for the 'partial' ban to be made total. Compare that to the coverage the BBC habitually gives any poll that suggests a majority favour a blanket ban.
Now, people are perfectly entitled to be sceptical about the results of any poll commissioned by FOREST (although I hope they are equally sceptical about polls commissioned by the anti-smoking lobby, local politicians and the media themselves) but consider this. Over the past 18 months FOREST has commissioned Populus to conduct no fewer than six polls on the subject of smoking in public places, and the results have been remarkably similar each time, with around 70% consistently opposed to a blanket ban on smoking in pubs, clubs and bars.
During the same period the Government, via the Office for National Statistics, has been conducting its own research and, guess what, their results are almost identical to the Populus findings – 68% opposed to a total ban on smoking in pubs (July 2005). But are the media interested? What do you think?
